Curb Replaces Traditional Metered Fares with Upfront Taxi Pricing

Riders can now e-hail licensed taxis and get flat, upfront fares in New York City and Washington D.C., with more cities to follow

NEW YORK, Sept. 10, 2020 /PRNewswire/ -- Curb, the #1 taxi app in North America, today began its nationwide rollout of upfront pricing for licensed taxis—a landmark move for the taxi industry. Designed to give riders the confidence of knowing what they'll pay before their trips begin, the feature is now available in New York City and Washington D.C., with more cities such as Chicago, Philadelphia, Los Angeles, and San Francisco to follow in the coming weeks.

As rider habits have changed with the ubiquity of ridesharing apps, Curb has helped taxis stay relevant in an evolving transportation environment by modernizing the rider experience. By providing functionalities that riders have come to expect like e-hailing, ride tracking, contactless payments—and now upfront fares—Curb is continuing to improve the taxi experience to give users a more convenient way to book and ride taxis.

"With the transportation industry changing at such a rapid pace, we are constantly updating and improving our …