🤔 Why Subscribe?
New York City’s🗽🍎 for-hire transportation & mobility market is unlike any other in North America. When Uber, Lyft & other “e-hail” apps launched, they had to follow the existing taxi 🚖 regulatory regime.
After operating one of the largest luxury fleets (“Uber Black”) in NYC, we created AutoMarketplace.
AutoMarketplace is a trade media platform for the City's for-hire transportation industry, including Uber and Lyft (“high volume” bases), yellow cabs, green taxis, black car, livery and luxury limousine bases.
The market is often known as the "TLC” industry, a reference to the City's for-hire transportation regulator, the New York City Taxi & Limousine Commission (NYC TLC).
You can also find us on 📽️ YouTube or email us at info@automarketplace.com 📧.
✅ Advertise With Us
We are the largest content & media platform in the NYC for-hire transportation (TLC) market. The NYC TLC market is a sizeable, niche automotive marketplace that represents billions of dollars in annual, often local, spend across:
180,000+ commercially licensed drivers
109,000+ for-hire vehicles (FHVs)
13,500+ yellow cabs & taxi medallions
If you want to target or reach NYC TLC drivers, fleets and other industry professionals, we believe our newsletter is the place to advertise.
35,000+ monthly newsletter views
2,000+ newsletter subscribers, ~50% open rates
2,000+ YouTube subscribers with over 380,000 total views
Our videos are often embedded into newsletter articles
Whether you are a dealership, insurance broker, financial institution, taxi medallion garage, TLC rental company, black car base, auto repair shop, startup, or other organization trying to reach the TLC community, our ad rates (see below) provide an easy to understand “return on investment”.
An AutoMarketplace ad should pay for itself. If your dealership sells 1 or 2 cars, aided by AutoMarketplace, the advertising is paying for itself. If a rental company leases out 2 vehicles, the ads are paying for themselves, etc.
Current Ad Partners (as of June 2024)
Ad Rates (as of June 2024)
In our newsletter articles, we only advertise one company, service or product per article to make the ad more effective and focused. In other words, there are not multiple companies, services or products being advertised within a single article.
One article ad consists of a smaller “banner” ad at the top and a full “body” ad that’s included within the article. If a reader clicks on either ad it will automatically go to a website of your choice. AutoMarketplace [+] is an article series that is generally more technical and engaged (i.e., NYC TLC insurance market share breakdown).
Banner Ad example (top of article). If you click on ad goes to website of your choice (793 x 400).
Body Ad example (within article). If you click on ad goes to website of your choice (dimensions vary).
There are no long-term commitments or contracts (unless you want one). You simply just pay for the ad(s) ahead of time.
1 ad in 1 article: $300 (typically 2,000 views)
1 ad in 1 [+] article: $350 (~2,500 views & more engagement)
2 ads in 2 articles: $500 or $250 per article (~4,000 views)
3 ads in 3 articles: $600 or $200 per article (~6,000 views)
At this time we cannot sell more than three ads per month and more than one ad per month in our [+] series. We typically publish 14 to 16 articles per month.
Need help designing an ad?
We can use your ad designs, as long as they fit certain ad dimensions and do not damage our brand. If you need help designing an ad we charge an additional $50 (up to 5 design iterations included) and you will have full rights to use the design (can use the ad wherever you like).
